Executive Search

How Buffkin Baker gave their recruiters back the conversation with CoRecruit

"I think we have just about everybody on CoRecruit now."

Jessica Carter, Senior Marketing Director, Buffkin Baker

Buffkin Baker is an executive search firm where every candidate and client conversation carries weight. With recruiters conducting high volumes of calls across Zoom and phone, the challenge wasn't finding talent. It was capturing what was said about them — accurately, completely, and without pulling the recruiter's attention away from the person they were talking to.

"Yes, I would recommend CoRecruit, and I have. It goes back to the whole time saving, the accuracy of the data, and you just have it as a timestamp you can go back to and revisit consistently." — Jessica Carter, Senior Marketing Director, Buffkin Baker

The Challenge

Buffkin Baker's recruiters were doing what most do: writing notes by hand or pecking at a keyboard while a candidate or client was speaking. The result was predictable. Details got missed. Important things candidates said about their experience, motivations, or next steps were lost or half-captured. Clients talked through their needs and search criteria, and the person on the other end was trying to listen and write at the same time.

The notes that did get taken then had to be manually transferred into the system. That second step, taking raw notes and turning them into a usable record, was where more information disappeared, and where recruiter time was quietly draining away.

"Recruiters were consistently telling us, 'I wish there was a way to capture the information, because I'm trying to write notes or peck on the computer while someone's speaking, which makes it very difficult.'" — Jessica Carter, Senior Marketing Director, Buffkin Baker

The Solution

Buffkin Baker adopted CoRecruit to remove the split-attention problem entirely. Recruiters could now stay focused on the conversation — listening, asking better questions, building rapport — while CoRecruit handled the record automatically.

The integration meant notes didn't just get captured. They got connected directly to the candidate or client record, making every conversation searchable by anyone on the team. 

"The accuracy in general, but then also being able to have that information automatically connect to the record. It's very searchable for anybody that goes in there and sees it, or as a piece of backup to go in and know exactly what someone said." — Jessica Carter, Senior Marketing Director, Buffkin Baker

The Results

Recruiters are more present in every conversation 

Without the pressure of note-taking, Buffkin Baker's recruiters can focus entirely on the person they're speaking to. The quality of those conversations has improved because the recruiter isn't distracted. They're listening.

Critical information is captured accurately 

The details that matter in executive search — what a candidate said about their motivations, what a client said about their priorities, what was agreed on next steps — are now captured precisely.

The database is actually searchable 

Every call that flows into the system is structured and searchable. When someone needs to know what a candidate said three months ago about compensation expectations, or what a client specified on a search brief, it's there.

Staying focused on the person, not the notes

The best recruiting conversations are ones where the recruiter is fully present. Asking the right follow-up questions. Reading between the lines. Building the kind of trust that makes a candidate tell you what they're actually looking for, not just what they think you want to hear.

That's hard to do when half your attention is on a notepad. Buffkin Baker's team doesn't have that problem anymore. CoRecruit handles the record. The recruiter handles the relationship. And the notes that come out the other side are more complete than anything produced manually — because they were built from the full conversation, not from what someone scribbled down while trying to listen.

"It's a combination of saving time for all of our recruiters, and it's also getting the information accurately when candidates are talking about their experience or asking questions, or when clients are talking about their needs or next steps." — Jessica Carter, Senior Marketing Director, Buffkin Baker

What comes next: market intelligence, coaching, and MCP

Buffkin Baker has nearly their full team on CoRecruit now and is already looking at what becomes possible when all that conversation data is connected to an LLM. With everyone holding paid Copilot and Claude licences, the next step is connecting CoRecruit to those tools to unlock use cases like call scorecarding, market intelligence briefs, and content generation built from proprietary candidate and client insights.

The foundation is already there. Every call captured, every conversation searchable, every insight stored. That's what makes the next layer possible.

 "We've increased our licence immensely. I can definitely tell the team there are going to be things coming out — I think we have just about everybody on CoRecruit now." — Jessica Carter, Senior Marketing Director, Buffkin Baker

Why CoRecruit Over the Alternatives?

For Buffkin Baker, the decision came down to a simple question: does this tool reduce the burden on our recruiters, or add to it? Manual note-taking wasn't working. Trying to type while someone was speaking wasn't working. CoRecruit removed both problems at once — capturing accurately, connecting automatically, and giving the team a searchable record they could actually rely on. Jessica has already recommended it to others.

"We've already recommended it to others. It just goes back to the whole time saving, the accuracy of the data, and you just have it as a timestamp you can go back to and revisit." — Jessica Carter, Senior Marketing Director, Buffkin Baker

Key Outcomes at a Glance

  • Data Integrity: Improved completeness and consistency of ATS data
  • Search Times: Faster execution of searches
  • Placement Times: Reduced time to placement
  • Write-Up Automation: Conversations captured and synced automatically
  • Team Collaboration: Improved real-time information sharing
  • IP & Data Strategy: Conversation data leveraged as internal intelligence and integrated into broader platforms like the Executive Index to enhance candidate identification

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